Amazon listing optimization
Amazon listing optimization that keeps the keywords and fixes the claims
Keyword-stuffed listings rank and then convert badly, or convert and then get flagged. We optimize the whole listing — title, bullets, A+ content, backend terms — while every sentence stays traceable to a product fact. The first listing is free.
Free optimization review of one listing
Send the ASIN. You get the annotated listing plus the rewritten title and bullets.
Request the free listing reviewWhat we change, field by field
| Field | What optimization means here |
|---|---|
| Title | Brand, product, key attribute, size or quantity, in that order, inside the character limit — with no claim the account cannot support. |
| Bullet points | One idea per bullet, each opening with a benefit and closing with the fact that proves it. Materials and safety statements move to a wording you can evidence. |
| Description or A+ content | The place for the detail the bullets cannot hold: dimensions, materials, what is in the box, care, and the comparison chart that answers the buyer’s real question. |
| Backend search terms | Terms that add reach without creating a compliance risk, with competitor brand names and misspelled duplicates removed. |
| Images and alt text | Claim text inside infographics rewritten to match the audited copy; alt attributes cleaned. |
| Variations | Child names that state the real difference, so the parent listing and the variants agree. |
The order we work in
- Facts first. Every attribute is confirmed before a word is written: materials, dimensions, weight, contents, care, origin, certification.
- Claims second. Anything that cannot be traced to a fact or a document is rewritten to the strongest version that can.
- Keywords third. Search terms are placed where they read naturally, not repeated until the sentence breaks.
- Structure last. Title order, bullet order, A+ modules — arranged around the questions a buyer asks in the first ten seconds.
Before and after
What you receive
- The rewritten title and five bullets, ready to paste into Seller Central
- A+ or description copy with the missing buyer facts filled in
- A backend search-term list, deduplicated
- A claim list: supported, needs evidence, rewritten — with the document to collect for each
- An annotated version of the original listing showing every change and why
Pricing
| Scope | What you get | Price |
|---|---|---|
| First listing | Annotated listing plus rewritten title and bullets | Free |
| Single ASIN | Full optimization across every field, plus claim list | From $99 |
| Catalogue pack | Up to 10 ASINs with one consistent structure and claim policy | From $449 |
| Retainer | New and edited ASINs optimized continuously | $199 / month |
Frequently asked questions
Do you do keyword research?
Yes, but the listing is built from your product facts first. Keywords are placed into sentences that already stand on their own.
Will you keep my current keywords?
Every term that earns traffic is kept unless it creates a compliance risk. When a term has to go, we say so and offer the closest safe alternative.
Do you need Seller Central access?
No. Send the ASIN, or a flat file export if the work covers a catalogue.
How fast can a listing be optimized?
The free review is returned within one business day. A full single-ASIN optimization takes two to three business days.
Do you handle Amazon EU storefronts?
Yes, including the stricter environmental claim rules that apply in the EU from 27 September 2026.
Send one ASIN
Annotated listing and rewritten bullets back. No account access, no call.
Request the free listing review